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Please use this identifier to cite or link to this item: http://hdl.handle.net/1942/5624

Title: Waardestrategie in traditionele industrieën
Authors: MATTHYSSENS, Paul
Vandenbempt, K.
Issue Date: 2001
Publisher: CEBO/TU
Citation: Marketing voorbij 2001: de visie van 11 hoogleraren, p. 69-88.
URI: http://hdl.handle.net/1942/5624
Category: B3
Type: Book Section
Appears in Collections: Marketing

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